Integrated Media Association

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Milton Clipper

 For more than 30 years, Milton Clipper has built his career in media, earning a reputation as a respected leader and visionary in the broadcast industry.   

Milton is currently President and Chief Executive Officer of the Atlanta Educational Telecommunications Collaborative (AETC), which is responsible for managing Public Broadcasting Atlanta (PBA), comprised of WABE 90.1 FM, WPBA TV 30, APS Cable Channel 22 and pba.org. 

Since assuming this role in 1995, Milton has established a unique vision for PBA, one of the more dynamic and innovative PBS and NPR stations in the country.  Under his leadership, PBA revenue has tripled and the station has eliminated the $1 million annual budget allocation from its licensee, the Atlanta Public Schools.  Milton also led PBA in increasing membership from 13,000 to 40,000 members. 

Milton challenges his leadership team and staff to be innovative and to strive for excellence, especially in the areas of service and technology.  He believes in diversity of staff, board and community partnerships in an effort to deepen PBA’s commitment to all the citizens of metropolitan Atlanta.  

Milton’s vision and commitment to connecting the Atlanta region has driven the development of Lens on Atlanta, the first regionally-focused online community in the country sponsored by public broadcasting. 

Prior to joining PBA, Milton worked with several Post Newsweek broadcast affiliates and the Washington Post.

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Tammy Carpowich

Tammy Carpowichis responsible for overseeing the burgeoning Interactive division for San Diego’s public TV and radio station, KPBS.  Since starting the station’s online department from scratch in 2001, her efforts have resulted in steady increases in web traffic to kpbs.org – increasing the website’s audience by 400% during the past four years, while also boosting the station’s online fundraising capabilities. 

A 16-year veteran of KPBS, Carpowich spearheaded the station’s transition to “convergence journalism” by hiring and training an online news team that is highly skilled in reporting in multiple platforms (video, audio, print).  In addition to leading the station’s online news operations, Carpowich is also part of the KPBS leadership team, serving on the station’s budget committee and strategic planning committee.

Tammy Carpowichrecently completed service on the board of directors at the San Diego State University Children’s Center, where her two children (Ben, 4 and Zoe, 2) attend.  She also recently created a fundraising plan for the National Hyperemesis Education and Research Foundation which seeks a cure for this debilitating and potentially life-threatening pregnancy illness.  Moreover, Carpowich has volunteered her time and expertise to the UCSD Cancer Center, Ravi Shankar Foundation for World Music and the Public Relations Society of America.

Tammy Carpowichhas earned multiple industry awards including honors for website excellence from the San Diego Press Club and the Society of Professional Journalists.  Her media relations work has also earned her awards from the Public Broadcasting Service (PBS) and the Public Relations Society of America.

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Jacquie Jones

Jacquie Jones is the Executive Director of the National Black Programming Consortium (NBPC), a 30-year-old media arts organization that funds, distributes and produces public interest media for all platforms. Since taking over leadership of NBPC, Jacquie has established herself as a leader in the evolving next-media landscape through innovative partnerships and initiatives such as the Katrina Project in 2005, the ground-breaking New Media Institute, which she founded in 2006, and the portal www.blackpublicmedia.org. Currently she is piloting the Public Media Corps, a collaborative engagement framework that includes public media stations, producers, schools, libraries and a variety of community-serving institutions as partners. Jacquie is also a Peabody Award-winning producer and director of documentary films. She has a BA in English from Howard University and an MA from Stanford University’s documentary filmmaking program. She has been a Revson Fellow at Columbia University and is currently a scholar-in-residence at American University in Washington, DC. In addition to her service on the iMA board, she serves on the board of directors of Grantmakers in Film and Electronic Media and many other advisory committees focused on the intersection of media and the public interest.

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Rekha Murthy

Rekha Murthyis Director of Projects and Partnerships at Public Radio Exchange (PRX). She is responsible for helping public radio stations and producers grow their audiences on a range of digital platforms.

Before joining PRX, Murthy was a user experience designer and project manager for large-scale web and mobile projects with clients including France Telecom, IEEE, Bank of America, BarnesandNoble.com, and numerous startups. Her public radio career began at NPR, first at NPR Online and later as a producer for "All Things Considered."

Rekha Murthyis a graduate of Brown University and received her Master’s from MIT's Comparative Media Studies program, where she documented how people use local streetscapes to communicate.

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Tim Olson

Tim oversees the digital media group and Education Network for Northern California Public Broadcasting. The digital media group includes all Web, mobile, and interactive applications for KQED San Francisco, KTEH San Jose and KQET Monterey. He is responsible for all company Web properties including KQED.org, one of the most trafficked public broadcasting station sites in the nation, program sites such as pbs.org/oceanadventures and distributed applications such as You Decide. In addition, Tim leads NCPB Education Network and its two unique services: Early Learning and Educational Services. EdNet engages with community and educational organizations to broaden and deepen the impact of KQED media, particularly training educators to use and make media to increase learning.

Tim is Chair of the Board of the Integrated Media Association, an industry group whose mission is to harness the power of the Internet and other new media platforms for the benefit of public broadcasters. The IMA Board includes the head of digital media for NPR, PBS, PRI, APM, and PRX, as well as distinguished senior managers of a handful of the leading stations in the system. Tim also consults to a number of organizations in and outside public broadcasting including the CPB, PBS and NPR.

Tim has been a pioneer in public broadcasting's uses of various Internet technologies including locative media, publishing with blog tools, audio and video podcasting and online original content.

Prior to joining KQED, Tim was Interactive Director for five years at KCTS Seattle. Prior to that, he oversaw all Web operations at WTTW Chicago.

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Joyce MacDonald

Joyce MacDonald leads NPR's Member and Audience Partnership division which manages critical support and operations for NPR's two primary stakeholders: public radio stations and their listeners. A member of the NPR President's Office, MacDonald also serves as Chief of Staff, managing workflow and streamlining executive decision-making.

Reporting directly to the NPR President and CEO, MacDonald oversees the Member Partnership group, which serves as the primary liaison with Member Stations and manages NPR's business relationships with stations that air NPR programs. Working with NPR's News, Programming, Digital Media, and Audience Insight and Research groups, the Member Partnership team ensures that the broadcast and digital content offered by NPR serves the changing needs of stations and their audiences. MacDonald's group provides a wide range of resources and direct support for station program decision-making, management, promotion, fundraising, listener services and related activities. This team is charged with growing the scope, reach, and value of public radio by advancing NPR's many collaborative initiatives and projects with stations.

The other team that MacDonald oversees is the Audience Partnership group, which serves thousands of listeners and web users daily, answering questions, fielding suggestions and responding to kudos and concerns.

With more than 30 years of experience in media and marketing, including eight years as NPR's Director of Station Relations, MacDonald has a deep and contextual understanding of the current and rapidly-evolving media landscape as well as the daily challenges and realities facing both NPR and stations. As NPR's Director of Station Relations, MacDonald and her team achieved major advances in improving NPR's special news coverage plans, program launches and acquisitions, off-air promotion, and steady program carriage and audience growth.

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Julia Yager

Julia Yager brings a broad range of experience in non-profit and for-profit marketing— including positions in strategic planning and advertising — to her role as vice president, Brand Management and Marketing Strategy at Public Radio International. 

She joined PRI in 1998 as director of Program Marketing, responsible for increasing program success through station-based marketing initiatives. After serving as PRI's director of Brand Strategy and Sponsor Alliances, where she was responsible for generating revenue through unique program-sponsor partnerships, she was appointed to her current position. In this capacity, she oversees PRI's corporate and station-based marketing efforts, station sales activities and sponsorship sales.

Before joining PRI, Yager was a director of marketing at GE Capital Mortgage Insurance, managing business-to-business marketing efforts for the multi-billion-dollar division of GE Capital. She has also worked at McKinney-Silver Advertising and in healthcare administration at Duke University Medical Center.

Yager holds a bachelor's degree in public policy from Duke University and received her MBA from the Kenan-Flagler School of Business at the University of North Carolina, Chapel Hill. She and her husband live in Minneapolis.

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Mary Pat Ladner

Mary Pat Ladner leads all marketing, communications and commerce functions for American Public Media Group (APMG).  APMG is the largest owner and operator of public radio stations (Los Angeles, Miami and the Midwest) and the second largest producer of national radio programming with 16+ million weekly listeners nationally.  Key national programs include A Prairie Home Companion, Marketplace, Being, and The Splendid Table as well as the nation’s largest classical music programming portfolio.

After cutting her teeth in sales for Land ‘O Lakes, Mary Pat spent six years in account management at Saatchi & Saatchi New York, focusing on consumer products like Nabisco Cookies and Hanes.  Returning to her native Twin Cities, Mary Pat spent five years at Target leading planning, creative and production for companywide digital projects ranging from social media to registry kiosks and e-commerce sites.

She is a graduate of Montana State University with additional course work at NYU (marketing) and St. Thomas(non-profit management). Projects Mary Pat has managed have received a range of awards—from Webbys to Gold Effies from the NY Marketing Association.

Mary Pat lives in Southwest Minneapolis.

Alexis Rapo

Alexis Fife Rapo is Vice President, Digital Media for WGBH. She joined in 2010 to lead digital strategy, exploring new digital formats, content experiences and platforms for WGBH content. She leads WGBH's Digital teams, collaborating with WGBH 's national and local tv and radio programming teams.  WGBH is based in Boston and is the largest producer of television and digital content for PBS including shows such as Nova, Frontline, Masterpiece (Downton Abbey), American Experience, Antiques Roadshow, Curious George and Arthur.

Rapo came to WGBH from the Disney-ABC Television Group where she was Vice President, ABC Digital Media, and led multiplatform strategy, product and online video and content development for ABC.com. She won an Emmy Award for Interactive Television and Programming in 2006.

Kristin Calhoun

Kristin Calhoun began her career in digital media as the only girl in her middle school computer summer camp.  Since then, Kristin has been focused on helping not-for-profits leverage technology and new media in support of their missions.  Kristin founded Operations within PBS Interactive and is currently its Director of Station Products & Innovation.  In this role, Kristin is leading efforts to improve and enhance PBS’ online products and services for member stations.

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