PRNDI/IMA News Webinars

Google Analytics Project

Management Toolkit

Important Presentations

Vital Papers for staff and board

Scenario Planning

Web Marketing Toolkit

Service Directory

Vendor Directory

Research library

Resources Overview

Newsletters

2009
CONFERENCE
SPONSORS

iMa Online Resource Center

To reach any of these areas, use the navigation links to the left

A "Vital Papers" Section: A quick guide to many of the major papers and powerpoints that you may want to read and share with your colleagues.  The papers involve both large system-wide strategy questions, and very specific recommendations for how individual stations can improve their web services.

Follow up from the IMA New Media Summit: A summary of activities coming out of the conference, and additional pages tracking actions and discussion on each of the eight key items..

Web Service Directory:  A catalog of online services vendors that have targted their work to support public broadcasters and other non-profits, organized by category of services.

Vendor Directory:  A complement to the Service Directory, with information organized by vendors (a good place to look if you are searching for one company to provide a variety of services).

Web Marketing Toolkit: This section will replace www.webpledgetools.org, our library of online marketing techniques and tips - originally compiled as part of the CPB Online Membership Project.

A Research and Policy Library: 

A set of

• Major industry reports,

• Articles on new media subjects prepared by IMA or drawn from leading research sources; and

• Presentations (usually powerpoints) on industry developments that can be used at your station management meetings and strategy discussions.

Newsletters:  Current IMA newsletters and archives of past editions.