THURSDAY FEB. 21: General Conference Day 1
Sponsored by Public Radio International and Public Interactive

7:00 - 8:00

Interactive Breakfast: Tech Speed Demos...

8:00 - 9:30

Welcome
Keynote: Jimmy Wales, Founder, Wikipedia

9:45 - 11:00

Breakout from Keynote
Q&A with Jimmy Wales

Getting Online Buzz

Embracing Independent Voices

One Staff, Many Platforms

11:00 - 11:30

Networking/Break

11:30 - 1:00

Technology and Trends: What's Around the Bend ?

1:15 - 2:30

 The CPB Lunch
with President and CEO, Patricia Harrison

2:30 - 4:00

The Reality of Emergency: Wildfires in So. California, a Bridge Collapse in Minneapolis, a Bombing in London

4:00 – 4:30

Networking/Break

4:30 - 5:45

Terrence McNally:
Storytelling with New Media

Making Your Brand Work Online

Facebook and More:
Social Networking Strategy

Getting Your Content Out There I: Strategy

5:45 - 6:30

Vendors Reception:
Meet and Greet Our Sponsors

Evening

Conference Reception at the Red Cat
Sponsored by KCET-TV

Music provided by KCRW-FM

8:00 - 10:00

Discussions continue over Dinner... Pick your group
Managers, Music, Techies, e-Fundraisers, Leaders and more  

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FRIDAY FEB. 22: General Conference Day 2
Sponsored by National Public Radio

7:00 - 8:00

Public Media Metrics Breakfast

8:00 - 9:30

Online Video: Where are We Heading?
Silverlight, Brightcove, Adobe

9:45 - 11:00

Jacobs Media:
The Bedroom Project

Video Content Strategies: Melding Old and New Media

Integrating Social Media Tools with Talk Shows

Optimizing Site
Message Inventory  

11:00 - 11:30

Networking/Break

11:30 - 1:00

If We Were Your Competition…
How others are looking at Public Broadcasting online

1:00 - 2:30

Lunch on your own /Networking time
[For IMA Stations/Organizations: IMA Members Meeting and Lunch]

2:30 - 4:00

CPB 2008 Elections Collaboration

4:00 – 4:30

Networking/Break

4:30 - 5:45

Transforming PBS Interactive Station Products & Services

Shooting Video/Capturing Audio
( Produced by
A I R )

Social Media Election Projects

Get Your Content Out There II: Strategies

5:45 - 7:00

The Public Media Innovation Fair
Sponsored by the Corporation for Public Broadcasting

7:00 - 8:00

StreamGuys Martini Time

Musical Guest: The Salvador Santana Band

Evening

Discussions continue over Dinner... Pick your group
Managers, Music, Techies, e-Fundraisers, Leaders and more

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